What is Business Models Inc. about?
Business Models Inc. works together with author and speaker Alex Osterwalder. Business Models Inc. is official partner of The Grove (San Francisco). The Grove designs tools that enable organizations, teams and individuals to successfully visualize and implement innovation and change. The Grove was recognized for its product excellence as winner of the 2007 OD Network’s Members’ Choice Award. You can order at their shop with a special 15% discount. Use the following linkand insert “MODELS.”
Business Models Inc. is working with partners The Sales Agency (sales), CC-proof (Intellectual Property) , The Grove (Strategic Visioning) and JAM (Graphical/Visual Thinking).
Business Models Inc. is a registered trademark guarded by De Merkplaats, Amsterdam in The Netherlands.
Who are the BMInc. people?
Patrick van der Pijl, founder and CEO BMInc., facilitates graphically (inter-) national organisations to help them formulating an new business model strategy, finding strengths and weaknesses of their business model and supports business model innovation. Patrick worked on business modeling for British American Tobacco, Tele Atlas, Burger King, Deloitte, Sellaband, Sendsteps, QWIC, PricewaterhouseCoopers, Indivirtual, Yellow Communications, Twenty Twenty.
Patrick is producer of the “Business Model Generation” in cooperation with Alex Osterwalder, Yves Peigneur, Alan Smith and Tim Clark.
Jelle Bartels, Expert BMInc. is an enterpreneur. He is responsible for the development of the (personal) vision and strategy of companies. His amazing skills in listening and analyzing have helped people and companies to find the right way. In Business Modeling he found an answer on the eternal question: “is there no better alternative to a business plan in order to clear up the essential things of my company?”
Jelle is a coach for entrepreneurs. He helps them finding the real value of their company. What is the current position? where did it evolve and what does the entrepreneur actually want? And how can you really improve your business model?
Tori is our graphic business model designer. Born and raised in Tallinn, Estonia. Her passion is to make the world a better place through creating a dialogue amongst people by means of visuals. Tori joins us on our projects where she is mastering the art of transforming words, post-it notes, text into beautifully designed business model graphics.
(What the) FAQ?
What is a business model? A business model definition is well described on Wikipedia by Alexander Osterwalder.
What is Business Models Inc.? Business Models Inc. is an organization that stimulates business model thinking in order to improve business models resulting in maximizing revenue and profit.
What does Business Model Inc. do? Business Models Inc. offers strategic business model workshops for companies, training, speeches, consulting services and develops knowledge sharing by means of a knowledge platform and production of a book on business modeling (to be released in September 2009).
What does Business Models Inc. offer? We help you in describe (or visualise), assess, improve and innovate your business model connected to your vision and strategy. We try to find an answer to questions like: What are other companies doing? What do we learn from other business models? Who is our client? What is our value proposition? What are partnering opportunities? What does that mean to my cost structure? What are missing revenue streams? Do we use our Internet in an optimal way? What do we give away for free?

How does a one-day workshop or training look like? To give you an idea of a general workshop on business modeling, see here.
How does Business Models Inc. work? Our approach to business modeling is a unique combination of finance expertise and graphical facilitation. We work together with your people in an intensive workshop program. We use a white room with the wall as our desk. And we will guide you through our templates with our color pencils (see picture).
How can I improve my business model? You can improve your business model in four simple steps. Step 1: You must have a clear and shared view on your current business model. Step 2: You need to understand the strenghts and weaknessess of your business model. Step 3: Let yourself be inspired by business models from other industries. Step 4: Innovate your business model!
What methodology do you use? We use the model of Alexander Osterwalder and our proven methodology developed by our consultants. Our graphical facilitation is based on the methodology of The Grove (San Francisco) by David Sibbet.
How do you document business models? We visualize business models (see Apple example) (see Nespresso example) and describe them in business plans supported by financial calculations.
Can I learn business modeling? Yes, we perform training courses on a regular basis. Please contact us if you would like to have more information.
How can I start to know more about business modeling? You can attend a training, buy our book (to be released in September), become a member of our platform or read my blog.
Are you interested to work with us as a colleague or international partner?
We are looking for Business Model Designers in The Netherlands and International Partner companies. Please send your application to info@businessmodelsinc.com.
For workshops, speeches, bookings, training courses, consulting and fun please contact us:
Mobile: + 31 (0) 6 5129 5778
Email: info@businessmodelsinc.com
Address: Oostenburgervoorstraat 50, 1018 MR, Amsterdam, The Netherlands
